Frequently Asked Questions About Marketing Your Law Practice on Television

Absolutely! The competition among lawyers grows more fierce by the day. Last year alone attorneys spent over $500,000,000 on TV advertising. Attorneys who do not advertise on television run the risk of being left behind. We work hard for our attorneys and it pays off.

Our attorneys report, on average, a 10-1 return on their investment with our TV ads. The ABA Commission on advertising reports that "Nearly a third of the firms advertising in the Yellow Pages do no better than break even." Television is the most cost-effective way to market your law practice. TV is a dynamic medium, reaching directly into hospitals and homes. TV grabs the attention of viewers, motivating them to call. Television reaches out to people. Yellow Pages collect dust.

Yes. Our team of professional media buyers can create an advertising campaign for any budget. With some of our clients reporting up to a twenty-five to one return on their investment, you don't have to spend a lot to achieve great results.

We continually monitor your state's advertising rules. Our ads are custom produced and edited for each state.

The ABA released a comprehensive study on legal advertising in January, 1995. Among their findings is that advertising does not tarnish the image of lawyers. In fact, the study says, "... it is clear that advertising is a major factor in the delivery of legal services..."

If you would prefer to participate in group advertising instead of having your own custom commercials made for your law practice, we also have two very effective group programs for Personal Injury Attorney Advertising and Disability Attorney Advertising available.